RUBENSTEIN
FLAGSHIP SHOWROOM
Directed Rubenstein Flagship video featuring a sales manager’s testimonial on the benefits of TOTO’s Next Generation Showroom Program.
Assets included: showroom video, infomercial, internal sales tool, training, and website.
Generated
Location
On-site Location:
The Showroom at Rubenstein - San Jose, California
The Showroom at Rubenstein - San Jose, California
Concept Ideas
Role: Art Director
Outlined creative approaches for lighting setups and B-roll capture.
Outlined creative approaches for lighting setups and B-roll capture.
Photography and Display Graphics
Role: Art Director
Oversaw photography direction and created showroom display graphics.
Oversaw photography direction and created showroom display graphics.
Script & Storyboard
Role: Creative Director
Co-wrote the script and developed the storyboards.
Co-wrote the script and developed the storyboards.
Editing, Review and Approval
Role: Creative Director
Reviewed internally and secured Executive Leadership approval.
Reviewed internally and secured Executive Leadership approval.
